Latest News
BetPlay Partners with TAPPP and DirecTV to Launch New Betting Service

Colombian operator BetPlay has partnered with interactive payment provider TAPPP and satellite television provider DirecTV to launch the first in-broadcast betting experience available directly from a television screen.
The product, which went live on Colombian Division A soccer games last week, enables BetPlay customers who subscribe to DirecTV to open an overlay on their TV screens while watching a live soccer match and place a bet within the same screen.
TAPPP’s patented payment technology facilitates the transaction between the broadcast and BetPlay, within both linear TV services and DirecTV’s streaming platform for the first time.
Reflecting on the launch at SBC Summit Americas in Fort Lauderdale, Florida, last week, TAPPP Chief Executive and Founder Sandy Agarwal said, while the product has only been live for six games, initial data shows that 14.5% of people watching the games clicked, age-verified, and accessed the betting experience. Moreover, 6.5% scrolled through to see what kind of bets were available and 37.5% showed intent to bet by linking their accounts.
Agarwal also said that early data from trials showed that when viewers placed even a modest bet, their engagement with the game rose from an average of 10 minutes to 21 minutes.
The technology has the potential to revolutionize the way that bettors engage with sports and entertainment on TV, enabling a more intuitive and social online betting experience.
BetPlay board member Paola Echeverri said the operator hoped to see the offering expand across sports and entertainment programming. “A year from now, this is going to be a lot bigger, and it’s going to be a lot more entertaining and a lot more fun than we’re seeing right now,” she said.
“That overlay will hopefully have transformed into a new way of consuming sports and a new way of expressing your passion, which is what our brand is all about, betting on your passion. We are completely betting on transforming that passion in our customers and hopefully, with TAPPP and DirecTV, creating something completely new that we can’t envision right now, but that we completely feel coming our way.”
The project has taken almost 18 months to deliver after DirecTV accepted TAPPP’s proof of concept in January 2024. Describing the process as “very complex, business wise and technology wise,” Agarwal said it took a team of 60 full-time engineers nine months to deliver the product ready for launch.
However, with sports betting rolled out, Agarwal is ready to expand TAPPP’s innovative payments technology to multiple use cases. “We want to be ubiquitous,” he said. “We’ve taken practice swings with almost every sport. The platform is, in lot of ways, plug and play.”
TAPPP has received investment via two funding rounds. The first was in 2018, followed by a $10 million Series B funding round co-led by Accomplice and Verance Capital in 2022.
Other backers included Stephen Pagliuca of the Boston Celtics and Peter Tomozawa of the Vegas Golden Knights and Seattle Sounders. As well as Permit Ventures, London-based Oakvale Capital and ADvantage, which counts sports betting entrepreneur Laila Mintas among its venture partners.
Latest News
Zenith partners with Paraguay’s Jugamax to expand ONEAPI Game Aggregation across LatAm

New partnership to see Asia’s leading aggregator expand with operator across Paraguay, Chile and Mexico
Zenith, Asia’s premier iGaming platform provider, has today announced a new partnership with Jugamax, one of Paraguay’s leading operator brands.
Through this new partnership, Zenith will deliver an expanded gaming experience to Jugamax’s players across LatAm via ONEAPI, its award-winning game aggregation platform.
Zenith’s latest deal is expected to be the first of many in LatAm with 2025, with Asia’s leading aggregator already delivering its services to 500 global operators and over 50 million players.
This collaboration will provide Jugamax with seamless access to more than 10,000 top-quality game titles from 150 studios across the operator’s key markets including Chile, Mexico and Paraguay.
Through Zenith’s single, easy-to-integrate solution, Jugamax can now tap into a world-class library of slots, live casino and instant games, each designed to drive both engagement and retention – empowering Jugamax to scale rapidly as it continues its expansion across LatAm.
Jugamax’s integration with ONEAPI will also enable the operator to benefit from faster onboarding, dedicated technical support and access to exclusive rates for leading studios.
This partnership reflects Zenith’s ongoing commitment to providing operators with scalable, efficient and high-performing solutions tailored to the unique intricacies of markets across the LatAm region.
Commenting on the new partnership, Karina Moral, Senior Business Development Manager at Zenith, said: “Partnering with Jugamax marks an exciting step in Zenith’s expansion across LatAm. Their local expertise combined with our powerful aggregation platform will create new opportunities for growth, innovation, and player engagement in Paraguay, Chile and México.
“We already have a global reputation as an award-winning Asia aggregator and we have big plans to expand across LatAm in 2025 and beyond, with a tailored suite of product designed for the exact needs of local players.”b
Compliance Updates
MGM Yonkers Submits Commercial Casino License Application in New York

MGM Yonkers Inc., a subsidiary of MGM Resorts International, submitted its commercial casino license application to the New York Gaming Commission and the Gaming Facility Location Board, with a $2.3 billion proposal to transform its historic Empire City Casino site into a commercial casino and entertainment destination. The development plans have been thoughtfully curated to achieve the maximum benefits for the State of New York, City of Yonkers and surrounding counties, while also meeting the needs of the local community.
MGM Yonkers’ plans include the full renovation and expansion of Empire City Casino’s existing gaming areas, an expansive high-limit lounge and the addition of a state-of-the-art BetMGM Sportsbook offering retail sports betting. The plan also envisions the addition of a 5000 person maximum capacity entertainment venue and accompanying meeting space which will welcome a variety of A-list and local performances with the design flexibility to accommodate special events, local graduations, and other community needs.
Additionally, three new full-service restaurants and the renovation of existing food and beverage venues will provide high-concept dining options for guests. A parking garage with solar energy arrays and electric vehicle parking spaces are among features that demonstrate MGM Resorts’ strong commitment to sustainability. If MGM Yonkers is awarded a commercial casino license, it anticipates completing all project elements by mid-2029.
“Empire City Casino and Yonkers Raceway have anchored the entertainment and tourism culture in downstate New York for more than a century. Achieving a full casino license will ensure this site will continue to be a cultural and economic force for generations to come,” said Bill Hornbuckle, President and CEO of MGM Resorts International.
Latest News
Caesars Entertainment Launches Signature Blackjack Surrender Across Online Casino Platforms in New Jersey

Caesars Entertainment Inc. announced the launch of its second proprietary online casino table game, Signature Blackjack Surrender, which is now live across Caesars’ marquee online casino platforms, Caesars Palace Online Casino, Caesars Sportsbook & Casino and Horseshoe Online Casino in New Jersey. Developed by Empire Creative, Caesars’ in-house games studio, this release follows last month’s successful debut of Caesars Palace Signature Multihand Blackjack Surrender and continues the Company’s momentum in delivering brand-led, best-in-class digital casino experiences.
This latest release further strengthens Caesars’ development and distribution of exclusive in-house iGaming content that reflects the sophistication of its legendary brands. Signature Blackjack Surrender is designed to offer a highly intuitive experience for players who prefer traditional singlehand gameplay, wrapped in the luxurious aesthetic of the various Caesars Palace iconic online gaming brands.
“Signature Blackjack Surrender marks the latest triumph of our in-house developed content, which is becoming a core piece of our online casino foundation. Signature Blackjack Surrender is the perfect complement to Caesars Palace Signature Multihand Blackjack Surrender, which successfully debuted last month,” said Matt Sunderland, Senior Vice President and Chief iGaming Officer at Caesars Digital.
“Every detail in Signature Blackjack Surrender has been carefully crafted to deliver the look, feel, and energy of a live blackjack table. We’re proud to follow up our multihand product with a singlehand version that’s equally refined, intuitive, and brand aligned. This is the next step in building a robust library of Caesars-exclusive games that players can’t find anywhere else,” said Scott Krell, Senior Director of Game Products & Head of Studio at Caesars Digital.
Signature Blackjack Surrender retains the same exciting and innovative features found in Empire Creative’s first release, Caesars Palace Signature Multihand Blackjack Surrender, including:
• Ambidextrous Game Modes – Left and right-handed modes where all players can enjoy a comfortable and ergonomic gaming experience regardless of their dominant hand.
• Brand-Aligned Design – Player-selectable table felts combined with the iconic Caesars Palace laurel wreath.
• Comprehensive Wagering Options – Advanced betting options such as surrender, even money, and insurance, allowing players more choice over their gameplay strategies.
• Customizable Audio Experience – Immersive gaming mechanics tailored to each player’s preferences through eight player-selectable proprietary audio tracks.
• Safety Net – Designed to prevent accidental bets, reducing the risk of making unintended selections during gameplay.
• Voiceover Flexibility – For a personalized experience with a choice between male and female voiceovers for game audio.
Coming soon: Caesars’ first slot title developed in collaboration with Bragg Gaming, Triple Golden Shields, is set to debut later this summer, marking the next evolution in Caesars’ exclusive content roadmap.
Those 21 and older in New Jersey can download the Caesars Palace Online Casino app on iOS or Android, or access the platform on desktop to be the first to enjoy Signature Blackjack Surrender. Caesars Palace Online Casino, Horseshoe Online Casino, and Caesars Sportsbook & Casino are available for players 21 and older in New Jersey, Pennsylvania, Michigan, Ontario, and West Virginia. Each platform offers a dynamic online casino experience with a range of unique games from top providers, Caesars-branded games, and timeless casino classics. Additionally, these platforms seamlessly integrate with Caesars Rewards, the Company’s industry-leading loyalty program, allowing players in the United States to earn Caesars Rewards Credits redeemable for unforgettable experiences at over 50 world-class Caesars destinations across North America.
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